see things differently.

with perspective analysis



what is this sorcery?

Perspective Analysis is a unique tool, designed by us, which helps you gain new insights into your businesses and build an agile and useable plan that will help you reach your goals.


We use a combination of analysis, in-depth interview techniques, market research, customer and competitor analysis, and our unique business growth questions to build a picture of your business over 10 areas.


We then convert this into data points to  provide the basis for developing a strategic plan to move your business forwards.

 


Case Study:

Tara & Co

Tara and Co, a thriving property business, experienced a significant transformation following their implementation of the EQ Perspective Analysis Tool.


By leveraging our approach, they gained invaluable insights into their team and organisational dynamics, enabling them to strategically restructure departments, define a clear vision, and cultivate a revitalised organisational culture.


With a newfound emphasis on business insights, customer experience and emotional intelligence, they have established a sturdy foundation for growth, positioning them on a trajectory of sustainable expansion over the next three years. 


Get in touch with us to find out more!

brand& marketing

perspective analysis

Using 5 data points for brand and 5 data points for marketing, the brand and marketing perspective analysis helps you review the ability of your business to deliver on its marketing plans.


Our measurement includes an in-depth look at your distinctive brand assets, your differentiators, your brand architecture and short and long term marketing plans; guiding you to focus on what will move the business most effectively forwards.



Case Study:

Dupli

Dupli is a well-established business that recently underwent a successful rebranding, using the power of our EQ Brand and Marketing Perspective Analysis Tool, to guide their transformation.


This comprehensive approach enabled them to not only adopt a new name, but also refine their tone of voice and establish a fresh visual identity.


Through the implementation of a strategically devised brand strategy, Dupli seamlessly navigated the challenges of a name change, whilst retaining their history and heritage, and market leading position. The team now confidently owns their new identity and are owning their new strap line – Partners in Print. 


Get in touch to hear more!

charity

perspective analysis

Charities have a unique set of business and skills requirements. If your charity isn't growing quickly enough, is growing too quickly, has operational and/or funding issues and lacks senior active resources, the Charity Perspective Analysis tool will help.


Using the same methodology as our commercial tools we work with you to establish an achievable plan using organisational analysis, in-depth interview techniques, market research and our unique business growth questions.


The10 pillars for growth we review when working with not-for-profits is considerably different and includes  - Beneficiary Experience, Ability to Attract Funding, Volunteer Impact and Infrastructure.


If you don't know where your charity is heading next - give us a call, we'd love to help.

Case Study:

Parenting Mental Health

Equipt have worked with Parenting Mental Health, a global charity, using the EQ Charity framework to establish its foundation for sustained impact – including operating in their Interim CEO role.


Through this approach, the charity have laid down a robust infrastructure and secured innovative funding methods, ensuring long-term viability. A revitalised volunteer strategy and a refreshed brand identity have amplified their outreach.


With a newly designed website and an invigorated PR strategy, they're better equipped than ever to support an impressive 40,000 parents worldwide, a testament to their unwavering commitment to supporting parents of children with poor mental Health. 


Get in touch to find out more about how we worked with PMH.

Startup

perspective analysis

Introducing Startup Perspective Analysis  is the  comprehensive solution for transforming ingenious ideas into thriving businesses. We understand that the journey from concept to operational success can be daunting, which is why we've crafted a unique tool that equips entrepreneurs with the essential components for success.


With EQ Startup, you'll gain access to a wealth of resources, from crafting an operational plan to securing the right funding, and even launching a compelling brand. What sets us apart is our commitment to providing ongoing mentorship throughout your pivotal first year, ensuring you have the guidance and support needed to navigate the challenges of entrepreneurship. With EQ Startup, your venture is poised for a future of growth and prosperity.


Case Study:

ME Collective

Equipt worked with ME Collective to move their vision of a new hair salon into a thriving reality. Through the utilisation of the EQ Startup tool, we guided the Directors  in refining their business concept - providing insights, expertise and mentorship. 


We supported the team to build a comprehensive business and investor plan which was instrumental in securing the right property and funding. And we didn't stop there; we developed and execution of a compelling brand identity, from designing a captivating logo to creating compelling content. 


As ME Collective opened its doors, we continued to stand by their side, supporting the creation of exceptional customer experiences. This dedication paid off, earning the salon a stellar reputation with a consistent stream of 5-star Google reviews.


Want to find out more about how Equipt could support you – get in touch!

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